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The Social Pros podcast has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable ideas. I truly learn something every time I listen!
@Arlie KThis is absolutely an awesome listen for anyone in communications or social media!!
@Will31CThis podcast has become one of my staple weekly podcasts for learning about marketing! Love the conversations that they have and it's always enjoyable and educational!
@Simonstone95Love the podcast - informative, in depth and spot on for any business size.
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Brian Honigman, Marketing Consultant at Honigman Media, joins the Social Pros podcast to explore the issue of impostor syndrome among social pros and how to navigate it.
Overcoming Impostor Syndrome
In the age of social media, one of the many perks is the freedom to express yourself — and on a large scale too. From a branding perspective, that’s a great opportunity.
But marketers, content creators, influencers, and thought leaders often have a voice in the back of their heads asking, “does anyone want to hear this?”
That’s what Brian Honigman, Marketing Consultant at Honigman Media, joins this episode of Social Pros to discuss. He explores the issue of impostor syndrome and how it affects so many people in the social media world.
Brian explains how individuals and brands can put their thoughts out there while battling impostor syndrome. We also hear some top tips on building a personal brand on LinkedIn.
In This Episode:
- 05:17 – Building a personal brand on LinkedIn
- 09:37 – What works well for Brian on LinkedIn?
- 12:22 – Brian’s go-to LinkedIn features
- 17:37 – Overcoming impostor syndrome on the platform
- 22:45 – Making great social media decisions
- 30:53 – How experimental should you be on social?
- 35:04 – How Brian got into teaching future marketers
- 39:55 – Brian’s advice for budding social pros
Quotes From This Episode:
As a marketer, being center stage or having this strong personal brand isn’t a requirement for success — it’s a nice-to-have. Share on X“Having a perspective really does matter as an individual, and it’s a little more curated as a company, but it helps you stand out.” @BrianHonigman
“When you have a process in place, you can maintain speed without making sloppy mistakes.” @BrianHonigman
Resources:
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