Steve McKee is the president of McKee Wallwork & Company, an integrated marketing agency that specializes in revitalizing stalled, stuck and stale brands.
A columnist for
Businessweek.com since 2003, Steve is also the author of
When Growth Stalls: How it Happens, Why You're Stuck and What To Do About It, an award-winning business book now published in four languages, and
Power Branding: Leveraging the Success of the World's Best Brands.
Read More