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3 Big Questions for Social in 2014: Celebrating 100 Episodes of Social Pros

Posted Under: Social Pros Podcast
New Social Pros Cover Image
Hosted By
Jay Baer

Daniel Lemin

Convince & Convert
Jay Baer

Hannah Tooker

LaneTerralever
Jay Baer

Leanna Pham

Convince & Convert
About Social Pros Podcast:

Social Pros is one of the longest-running marketing podcasts in existence (10 YEARS and counting), and was recently recognized as the #1 Audio/Podcast Series by the Content Marketing Awards.

Our purpose? Making sure that we speak to real people doing real work in social media.

Listeners get inside stories and behind-the-scenes secrets about how teams at companies like Google, Reddit, Glossier, Zillow, Lyft, Marvel, and dozens more, staff, operate, and measure their social media programs.  With 600+ episodes, the Social Pros Podcast brings the humanity of social media to the forefront, while providing incredibly useful marketing strategies that listeners can immediately implement.

Follow Social Pros on LinkedIn.

To inquire about becoming a guest or show sponsor, please email our Executive Producer, Leanna Pham, at leanna@convinceandconvert.com.

Apple Podcast Reviews:

The Social Pros podcast has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable ideas. I truly learn something every time I listen!

@Arlie K

This is absolutely an awesome listen for anyone in communications or social media!!

@Will31C

This podcast has become one of my staple weekly podcasts for learning about marketing! Love the conversations that they have and it's always enjoyable and educational!

@Simonstone95

Love the podcast - informative, in depth and spot on for any business size.

@MissTriathlon

Several esteemed former guests from the show join the Social Pros Podcast this week to celebrate the 100th episode and to discuss the current landscape of social, how it has changed over the past year, and what things look like going forward. Read on for some of the highlights and tweetable moments, or listen to the full podcast. […]

Social Pros Podcast | Real People Doing Real Work in Social Media

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Several esteemed former guests from the show join the Social Pros Podcast this week to celebrate the 100th episode and to discuss the current landscape of social, how it has changed over the past year, and what things look like going forward.
Read on for some of the highlights and tweetable moments, or listen to the full podcast.

Please Support Our Sponsors

Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn’t do it without their help! This week:

Listen Now

Click the play button to listen here:
[podcast]http://socialpros.podbean.com/mf/web/vctmpn/SocialProsEpisode100.mp3[/podcast]
Download the audio file:
http://socialpros.podbean.com/mf/web/vctmpn/SocialProsEpisode100.mp3
The RSS feed is: http://feeds.feedburner.com/socialprospodcast
Find us on iTunes: http://itunes.apple.com/us/podcast/convince-convert-blog-social/id499844469

Tweetable Moments

“Social used to be the last part of the conversation. Now it’s often the first.” -@VSDieguez (tweet this)

The Big 3 Heading into 2014

This week the world saw the Social Pros Podcast turn 100 – episodes, that is. To celebrate, we brought back our former co-host Eric Boggs together with half a dozen of our esteemed past guests into a Google Hangout and then asked you to join.
Joining our usual hosts on the show this week are:

The pros discover a handful of pressing and timely topics, including their diverse backgrounds in social media and how they got to where they are today, along with new up-and-comers like Jelly and Jessica’s forthcoming book The Power of Visual Storytelling, which she cowrote with Ekaterina Walter.
The big three questions they tackle are as follows.

  1. What in social has changed for you over the past year?

  2. Which new channels, apps, or other new toys have crossed your radar in the past year and become important?

  3. What are you most excited to get involved in this year?

In case you missed the live Hangout, or if you want to watch it again, here it is.

Curtain Call

Take a look back at the original appearances of our five guests on the Social Pros Podcast:

  • Episode 1: Eric Boggs interviewing Taulbee Jackson in Super Bowl Social Media Command Center
  • Episode 11: Vanessa Sain-Dieguez, Hilton Hotels
  • Episode 40: Shannon Paul with Getting Social Media Strategy Right in Financial Services
  • Episode 54: Jessica Gioglio with How to Derive Inspiration from an Active Fan Base
  • Episode 66: Scott Gulbransen with How H&R Block Activated 90,000 Seasonal Tax Pros in Social Media
  • Episode 73: Brad Walters with How to be Successful Across All Social Media Platforms

The Big Two

Eric Boggs, RevBoss
Eric Boggs, @ericboggs
RevBoss

What’s your one tip for becoming a social pro?
Take a page out of Eric’s book and, “Partner with the people who already have the audience aggregated.”
If you could do a Skype call with any living person, who would it be?
Bob Dylan

Scott Gulbransen
Scott Gulbransen, @sdgully
H&R Block

What’s your one tip for becoming a social pro?
“Be brave. Be patient. Be disruptive.” But mostly he emphasizes patience.
If you could do a Skype call with any living person, who would it be?
Keith Richards

Shannon Paul, Fifth Third Bank
Shannon Paul, @shannonpaul
Fifth Third Bank

What’s your one tip for becoming a social pro?
Learn those “soft” skills: aggregate people skills, learn how to manage people who don’t report to you, help other people understand the vision.
If you could do a Skype call with any living person, who would it be?
Avinash Kaushik

Vanessa Sain-Dieguez, Hilton
Vanessa Sain-Dieguez, @VSDieguez
Hilton

What’s your one tip for becoming a social pro?
Learn as much about your business as you possibly can. Be able to answer any question across any discipline, and you’re golden.
If you could do a Skype call with any living person, who would it be?
Sheryl Sandberg, of Lean In and Google/Facebook fame

Brad Walters, Lowe's
Brad Walters, @bradjwalters
Lowe’s

What’s your one tip for becoming a social pro?
Don’t be afraid to experiment. “Be fearless!” When it comes to new platforms and technologies, embrace the change.
If you could do a Skype call with any living person, who would it be?
Art Briles, Head Coach of the Baylor Bears

Jessica Gioglio, Dunkin Donuts
Jessica Gioglio, @savvybostonian
Dunkin Donuts

Jessica’s connection cut out so she couldn’t answer these questions directly, but check out her Social Image of the Week posts on Convince & Convert for her advice.

See you next week!

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