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How One Creator Reached 800K Followers on Organic Alone

Posted Under: Social Pros Podcast
Hosted By

Daniel Lemin

Convince & Convert

Hannah Tooker


Leanna Pham

Convince & Convert
About Social Pros Podcast:

Social Pros is one of the longest-running marketing podcasts in existence (10 YEARS and counting), and was recently recognized as the #1 Audio/Podcast Series by the Content Marketing Awards.

Our purpose? Making sure that we speak to real people doing real work in social media.

Listeners get inside stories and behind-the-scenes secrets about how teams at companies like Google, Reddit, Glossier, Zillow, Lyft, Marvel, and dozens more, staff, operate, and measure their social media programs.  With 600+ episodes, the Social Pros Podcast brings the humanity of social media to the forefront, while providing incredibly useful marketing strategies that listeners can immediately implement.

Follow Social Pros on LinkedIn.

To inquire about becoming a guest or show sponsor, please email our Executive Producer, Leanna Pham, at

Apple Podcast Reviews:

The Social Pros podcast has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable ideas. I truly learn something every time I listen!

@Arlie K

This is absolutely an awesome listen for anyone in communications or social media!!


This podcast has become one of my staple weekly podcasts for learning about marketing! Love the conversations that they have and it's always enjoyable and educational!


Love the podcast - informative, in depth and spot on for any business size.


We’re thrilled to welcome Marilyn Mena-Scott, Body Piercer and Ear Stylist (and social media extraordinaire) at Paloma Piercing, onto Social Pros.

Reaching 800K Followers Through Human Connection 

Have you ever spent hours trying to magic up your next big social media idea? You’re definitely not the only one, but sometimes it’s worth going back to basics. That’s how this week’s Social Pros guest found success.  

Body piercing and ear styling extraordinaire, Marilyn Mena-Scott, joins the show to discuss how she went from zero to 800K followers in less than two years, making down-to-earth, authentic content. 

Marilyn explains how she approaches TikTok and Instagram, how she battles the challenges of social media algorithms and why being herself has been integral to her fast growth online. 

Plus, she shares why all brands need a face on social and our host, Anna Hrach, tells the unlikely story of how Marilyn has ended up on the show. It’s certainly a Social Pros first! 

In This Episode:

  • 0:00 – Introduction  
  • 5:11 – Here’s Marilyn Mena-Scott 
  • 5:32 – An overview on Marilyn’s career 
  • 6:56 – How Marilyn was invited on the show 
  • 8:42 – How she got started on TikTok 
  • 13:27 – Anna on how she met Marilyn 
  • 17:10 – Why she keeps things simple 
  • 18:19 – Marilyn’s thoughts on possible TikTok bans 
  • 21:37 – Shadow banning experiences and algorithm challenges 
  • 25:24 – Marilyn’s TikTok strategy 
  • 29:39 – Engaging with your audience 
  • 32:22 – How Marilyn treats Instagram 
  • 35:30 – Tips for social marketers becoming solo creators 
  • 37:59 – Dealing with negative comments 
  • 39:44 – Final two 
  • 45:29 – Outro 

Quotes From This Episode:

Don’t use your platform as if you’re appealing to the masses. I use mine as if I was appealing to 20 girls, that’s my predominant following. That intimate interaction is more appealing. Click To Tweet

Put a face to the brand. People want to have that human attachment, even if it’s for a big brand.Marilyn Mena-Scott

Having good lighting – that’s a wow factor.” Marilyn Mena-Scott


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