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The Social Pros podcast has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable ideas. I truly learn something every time I listen!
@Arlie KThis is absolutely an awesome listen for anyone in communications or social media!!
@Will31CThis podcast has become one of my staple weekly podcasts for learning about marketing! Love the conversations that they have and it's always enjoyable and educational!
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@MissTriathlon
George B. Thomas, Hubspot and Inbound Trainer at IMPACT, joins the Social Pros Podcast to discuss how to make better, more intentional social videos.
Creating A Bigger Impact With Better Videos
There is a reason the term “faceless corporation” carries such negative connotations. People have an innate desire to connect with other people.
The fact that social media has become such a major part of marketing is a testament to the reality that your customers want to see you. Not just your branding and your products, you. The good news is that it’s never been easier to put yourself in front of your customers with professional, yet personal videos.
It may seem like creating well-made videos is an insurmountable challenge for your business, but George B. Thomas of IMPACT has a lot to say to the contrary. Not only can you learn to be great on camera, there are tons of simple solutions to help you turn your companies videos into top-notch content.
In This Episode
- Why being good on camera is a learned skill
- How to balance production value with live video
- How to develop a good presence on camera
- Why social content doesn’t always need to lead back to your business’ website
- Why captions are so important
- What to do with Facebook live videos once you’re no longer “live”
Quotes From This Episode
“Getting in front of the camera and being able to edit it post or doing it live, both are going to help you become a better communicator.” — @GeorgeBThomas
“Whatever happened was supposed to happen, just continue.” — @GeorgeBThomas
People want to see you. People are hungry to actually see the human being. Share on X
“Educate yourself, then you need to execute on that education.” — @GeorgeBThomas
Resources
See you next week!
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