88 marketers you should follow on Twitter

88 Marketers You Should Follow on Twitter

On my Jay Today video podcast (iTunes), I give a shoutout to someone who I respect and admire; a person I believe you should be following in social media. Although I’m at episode 132 of the Jay Today show, sometimes I don’t include a shoutout, and several extra-awesome people have been given the nod on multiple […]

Newspapers Fail When They Don’t Contain News

Different newspaper stands and dispensers

Hey, here’s an idea. What if newspapers actually contained real news? Recently, I grabbed the USA Today as I often do while on the road (in this case, in Nashville Tennessee for the Marketing United conference) I get most of my news online (as you probably do as well). But I still read a newspaper every […]

The 15 Steps to Make a Great Podcast

The 15 Steps to Make a Great Podcast

How to produce a winning marketing podcast in 15 specific, actionable steps from Jay Baer and Convince and Convert. Includes a downloadable presentation.

Should Social Media Be Taught in High School

Someone writing on a chalk board

Teens are using social media almost universally, and aren’t as careful as they should be about their data and identities. Should social media be a mandatory class in U.S. high schools?

Your Customers CAN Handle the Truth

Just tell customer the truth. They can handle it.

When you try to soften the blow for your customers, you end up costing your business trust instead. Learn why in this case study from Jay Baer.