How Influencers Drive Stock Market Success
The “Oprah effect” takes Weight Watchers by storm, as the democratic race thins and Apple releases new software updates that its fans actually love.
VMA Viewership is Down, but Social Media is Alive with Conversation
The 2015 VMAs hit a record low in viewership, averaging only 5.03 million, while Twitter exploded. This year’s show was the most tweeted about program EVER. To what can we attribute this disparity?