What Marketers Need to Know About Facebook Carousel Ads

Looking for ways to maximize your social media marketing budget? Here’s what you need to know about Facebook’s new carousel ads.
139 Instagram Marketing Facts Every Brand Needs to Know

This massive roundup of Instagram marketing facts reveals just how powerful the platform can be for marketers across all kinds of niches.
The Psychology Behind Making Money on Social Media

Understand the psychology behind building trust with your followers, maintaining a consistent identity, and making money on social media.
How to Boost eCommerce Sales with Instagram

For retail brands intent on boosting eCommerce sales, Instagram as an ideal platform for engaging and converting customers.
20 Pros Reveal What Makes a Perfect Twitter Marketing Strategy

Learn how the best brands and CEOs use Twitter to execute successful, and personable, social media strategies.
How Social Media Has Evolved Over the Past 12 Years

Explore the explosive growth of social media over the past 12 years and what have become the basic tenets of any social media strategy.
Are You Seizing the Power of Social Media Attribution?

Too many marketers miss crucial data when channeling traffic from social media. Learn how to harness the power of social media attribution.
5 Ways Your Social Media Posts Improve Your SEO

Learn how social media engagement helps your SEO, and what your brand can do to build credibility with every post.
10 Steps to Master Your Social Media Analytics

Forget “spray and pray.” It’s time to leverage your social media analytics to learn where and why your brand is generating buzz.
7 Awesome Hacks to Promote Your Social Media Posts

As the lifespan of a social post decreases by the day, brands must seek out novel ways to self-promote. Get inspired with these seven hacks.
I Asked My Readers What They Want and They Said This

A reader survey at Convince and Convert found a fascinating array of topics of interest to the modern, digital marketer, says Jay Baer.
How to Capture Your Audience With Social Videos

Social videos can spread messages faster. Follow these guidelines to make sure your videos do more than impress.
Is All This Technology Making You Less Productive?

New research from Workfront looks at workplace productivity and why it’s lacking. Analysis by Jay Baer.
6 Steps to Launch a Perfect Snapchat Takeover

As Snapchat’s audience skyrockets, brands are turning to Snapchat Takeovers to build social followers and spread brand awareness.
5 Ways Boring B2B Brands Can Kill It With Content

B2B brands have the challenge of engaging fans despite boring content. These illuminating examples prove that B2B can have fun with content marketing.
How to Write Without Bullshit as a Social Media Marketer

Forget the writing rules you learned in school—you need to write differently for your social media readers. Here’s how.