13 Ingredients in the Perfect Social Media Contest

Social media contests require careful planning and nimble execution. Here’s a checklist from Jay Baer on the 13 ingredients necessary to do social media contests right.
Are You Ready to Listen Differently in Social Media?

Social media listening hasn’t changed in years. You need to listen differently and harder to find your customers now, says Jay Baer.
9 Productivity Tools I Use to Run My Company

To run the all-virtual consulting and media company Convince & Convert, Jay Baer and his team use more than 50 tools. Here are his 9 favorite productivity tools.
Here Comes the Content Marketing Shakeout

The tick tock until the big content marketing software shakeup is under way. You can buy the best software in the world, but if you don’t have smart, dedicated marketers to operate it, the outcome will be middling, at best.
3 Ways to Survive the Coming Social Bust

Today, the social media industry is crowded and swollen like a grilled sausage, right before the heat splits the casing. The bust is coming. In both social media software and social media services, the herd is about to be thinned. It’s inexorable, as this is a process undergone by all maturing industries. The winners will […]