New Research Shows Video Is the New Blogging
Companies make an average of 18 videos per month. Plus, many more video content marketing facts from new research, summarized by Jay Baer.
8 New B2B Video Content Marketing Trends
The “play” button is the most compelling action on the web, but creating great video content isn’t easy. These words of advice from some of the most prominent thought leaders in video marketing can help guide your strategy and point you toward high engagement (and ultimately sales) from your customers.
6 Steps To Transform your B2B Marketing Program
B2B marketers have turned to video to complement their traditional channels, but they haven’t had the same resources and opportunities as B2C marketers. As a result, many of them continue to struggle to see the return on investment they’re seeking. Here are six areas of focus to transform your B2B video marketing program.
New Research: B2B Video Marketing on the Rise
New survey results show that video marketing in B2B organizations is growing. While obstacles within these organizations exist, companies are realizing potential return on investment is significant if they can overcome initial hurdles in building a storytelling culture.
4 Proven Ways to Maximize the Value of Your Video Marketing
Great videos distinguish you from competitors because this memorable medium opens people’s hearts. Unlike a white paper or eBook, video assets make people feel. Use these four tactics to maximize your video marketing strategy.