Ambassador prowling is hunting down people who love your brand or locating the people who will love your brand they just don’t know it yet. It might seem creepy at first, but finding great ambassadors for your brand is key to a successful influence marketing program.
The skills that community managers build in their roles engaging their audiences are paramount to a business development role. From brevity and versatility to audience awareness, business developers can learn a lot from community management.
There has been a ton of conversation around Facebook’s declining organic reach for businesses. I wrote about it recently in a very popular post on […]