Feedback and reaction were so strong, I decided to expand and enhance the piece, and turn it into a downloadable Slideshare presentation: How to produce a podcast in 15 steps from Convince and Convert
Podcast Listening Continues to Increase
Even since we put this presentation together, Edison Research released new data that shows monthly podcast listening in the United States has gone from 39 million persons to 46 million persons in one year. This means that fully 17% of Americans 12 years old or older are listening to at least one podcast monthly.
New podcasts are coming online quickly, which is why I built the free website MarketingPodcasts.com to be the search engine and reviews site for marketing podcasts.
We’re planning on launching several other new podcasts this year at Convince & Convert Media. Are you embracing podcasts for your content marketing (or just for education and learning purposes?)
It’s All Here
We included everything in this Slideshare presentation, including links to the actual online resources and software we use to produce each episode. Enjoy!