Convince & Convert is all about hype-free social media. Practical, achievable advice you can put into place in your company or organization today.
To that end we’ve developed a series of free social media worksheets that you can use to help keep elements of your social media program on track. We’ll keep adding these worksheets as they’re created.
If you have any questions about the worksheets or how to use them, please holler.
Social Media Strategic Plan Worksheet
Social media isn’t a conversation, it’s where the conversation takes place. Go beyond chasing shiny objects, and build a logical, sustainable social media strategy that focuses on measurable business objectives – not Twitter followers.
This Social Media Strategic Plan Worksheet is in use all across the country but companies looking to add some rhyme and reason to their social media initiatives. It’s best explained by my blog post and presentation on Creating a Social Media Strategy in 7 Steps.
Social Media Strategy Worksheet from Jay Baer at Convince & Convert
Share of Voice and Sentiment Worksheet
Before you go jumping into the social media water, shouldn’t you know what’s being said about your company, your products, and your competitors on the social Web? There are tons of great software tools out there that can help you monitor the social media conversation (I recommend Radian6, Spiral16 and ScoutLabs. Also, Collective Intellect if you’re a very big company).
But sometimes, you don’t have the money for paid software, or you just want to get a quick peek at the scenario. That’s where the Share of Voice and Sentiment Worksheet helps. Using free tools, you can determine in just a few minutes where you stand in social media.
This worksheet is accompanied by the How to Create a Share of Voice Report blog post.
Download Convince and Convert Share of Voice Worksheet (Excel).
Intoxicating Blog Post Worksheet
Building thought leadership through a blog is a fundamental component of many social media strategic plans, especially for B2B. There is a lot of confusion and drama around blogging – and its needless.
The 8 Ingredients of Intoxicating Blog Posts Worksheet demystifies the components of an effective blog post, giving your and/or other contributors in your organization a framework upon which to create great content with minimal frustration.
The Blog Post Worksheet is accompanied by the blog post about 8 Ingredients of Intoxicating Blog Posts.
Blog Post Worksheet from Jay Baer at Convince & Convert
Twitter Comment
RT @tweetmeme @jaybaer Free Social Media Worksheets Worth Every Penny [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @tweetmeme Free Social Media Worksheets Worth Every Penny | Convince & Convert News (via @katfrench) [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @KatFrench: RT @tweetmeme @jaybaer Free Social Media Worksheets Worth Every Penny [link to post]
– Posted using Chat Catcher
Twitter Comment
If you haven’t used @jaybaer’s free social media worksheets, you really don’t know what your business is missing | [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @cortneyr: Free social media worksheets from @jaybaer worth every penny. [link to post] Great starting point!
– Posted using Chat Catcher
Twitter Comment
RT @amaustin: RT @janetdmiller: RT @ReneeRevetta: RT @jaybaer: Free social media worksheets worth every penny. [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @janetdmiller: RT @ReneeRevetta: RT @jaybaer: Free social media worksheets worth every penny. [link to post]
– Posted using Chat Catcher
Twitter Comment
RT Worth a look @janetdmiller: @ReneeRevetta: @jaybaer: Free social media worksheets worth every penny. [link to post]
– Posted using Chat Catcher
Twitter Comment
Free social media worksheets to help you keep your social media program on track. RT @jaybaer. Good info! [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @jaybaer: Free social media worksheets worth every penny. [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @jaybaer Free social media worksheets worth every penny. [link to post]. Good stuff, people!
– Posted using Chat Catcher
Twitter Comment
The most useful tweet I’ve seen in a while: RT @jaybaer: Free social media worksheets worth every penny. [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @tweetmeme Free Social Media Worksheets Worth Every Penny | Convince & Convert News | Social Media Consulting – C… [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @jaybaer: Free social media worksheets worth every penny. [link to post] < ---super useful, thanks JB
– Posted using Chat Catcher
Twitter Comment
RT @jaybaer: Free social media worksheets worth every penny. [link to post] < < thanks for sharing Jason - great info
– Posted using Chat Catcher
Twitter Comment
RT @jaybaer: 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post] Worth a look!
– Posted using Chat Catcher
Twitter Comment
RT @jaybaer: 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post]
– Posted using Chat Catcher
Twitter Comment
Great post: RT @jaybaer: 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post]
– Posted using Chat Catcher
Twitter Comment
#MKT250 please add @jaybear ‘s blog to your RSS & pay attention to this post: [link to post] the worksheets will help with projects.
– Posted using Chat Catcher
Twitter Comment
RT @jaybaer 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post]
– Posted using Chat Catcher
Twitter Comment
3 free social media worksheets – strategy, share of voice, blog post creation – [link to post] from @jaybear
– Posted using Chat Catcher
Twitter Comment
3 free social media worksheets – strategy, share of voice, blog post creation. [link to post] (via @jaybaer)
– Posted using Chat Catcher
Twitter Comment
Easy tools. RT @jaybaer: 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post]
– Posted using Chat Catcher
Twitter Comment
@jaybaer These look great — perfect for my #MKT250 class…may I use?
– Posted using Chat Catcher
Twitter Comment
RT: @jaybaer 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post] (LG: Cool!)
– Posted using Chat Catcher
Twitter Comment
RT @abschoff: 3 free social media worksheets – strategy, share of voice, blog post creation – [link to post] from @jaybear #untj5100
– Posted using Chat Catcher
Twitter Comment
Seriously, @jaybaer is always rolling out great resources. Free SM Worksheets: [link to post] (via @sonnygill)
– Posted using Chat Catcher
Twitter Comment
Seriously, @jaybaer is always rolling out great resources. Free SM Worksheets: [link to post]
– Posted using Chat Catcher
Twitter Comment
Useful! RT @jaybaer: 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post] Thx #JayBaer
– Posted using Chat Catcher
Twitter Comment
@jaybaer Always happy to shed some light on great resources like that one, Jason!
– Posted using Chat Catcher
Twitter Comment
RT @jaybaer: free social media worksheets. The social media strategy plan one is most popular – thankfully. [link to post]
– Posted using Chat Catcher
Twitter Comment
Thx for the RTs on the free social media worksheets. The social media strategy plan one is most popular. [link to post] (via @jaybaer)
– Posted using Chat Catcher
Twitter Comment
How do you approach social media strategically? @jaybaer offers thoughtful advice: [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @MetrostarSystem: Useful! Free Social Media Worksheets Worth Every Penny [link to post] #socialmedia http://ow.ly/15QVbk
– Posted using Chat Catcher
Twitter Comment
Strategy first: RT @martinwaxmanHow do you approach social media strategically? @jaybaer offers thoughtful advice: [link to post]
– Posted using Chat Catcher
Twitter Comment
Useful! Free Social Media Worksheets Worth Every Penny [link to post] #socialmedia
– Posted using Chat Catcher
[...] Free Social Media Worksheets Worth Every Penny [...]
[...] Free Social Media Worksheets Worth Every Penny | Convince & Convert News | Social Media Consulti…. Leave a [...]
[...] Free Social Media Worksheets (These are good resources if your planning or executing a social media campaign of some sort.) [...]
Twitter Comment
SM Strategy in 7 Steps [link to post] by @jaybaer Hear him live Tues @ 11:30am EST http://TwitPWR.com/sQj/
– Posted using Chat Catcher
Twitter Comment
Fantastic social media worksheets from @jaybaer [link to post] (via @ginidietrich)
– Posted using Chat Catcher
Twitter Comment
RT @ginidietrich: Fantastic social media worksheets from @jaybaer [link to post] – - Good stuff!
– Posted using Chat Catcher
Twitter Comment
Free Social Media Worksheets Worth Every Penny
– Posted using Chat Catcher
Twitter Comment
@jaybaer Thanks for these Jay! [link to post]
– Posted using Chat Catcher
Twitter Comment
Fantastic social media worksheets from @jaybaer [link to post]
– Posted using Chat Catcher
Twitter Comment
Organize your social media thoughts. RT @delwilliams @ginidietrich: Social media worksheets from @jaybaer [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @delwilliams: RT @ginidietrich: Fantastic social media worksheets from @jaybaer [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @tweetmeme Free Social Media Worksheets| Convince & Convert News [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @tweetmeme Free Social Media Worksheets Worth Every Penny [link to post]
– Posted using Chat Catcher
Twitter Comment
This is good! #GGSBMIB students, don’t miss this! RT @jaybaer @tweetmeme Free Social Media Worksheets Worth Every Penny [link to post]
– Posted using Chat Catcher
[...] Pesta led the workshop, assigning real marketing problems to small groups. Using Jason Baer’s Social Media Worksheet, the Flint Group creatives addressed the problems with strategies and ideas to create awareness, [...]
Twitter Comment
RT @treypennington SM Strategy in 7 Steps [link to post] by @jaybaer
– Posted using Chat Catcher
Twitter Comment
SM Strategy in 7 Steps [link to post] by @jaybaer Hear him live tomorrow @ 11:30am EST http://TwitPWR.com/sQj/
– Posted using Chat Catcher
Twitter Comment
RT @treypennington: SM Strategy in 7 Steps [link to post] by @jaybaer Hear him live tomorrow @ 11:30am EST http://TwitPWR.com/sQj/
– Posted using Chat Catcher
Twitter Comment
RT @treypennington: SM Strategy in 7 Steps [link to post] by @jaybaer Hear him live @ 11:30am http://www.blogtalkradio.com/connecting
– Posted using Chat Catcher
Twitter Comment
I forgot to RT – going through my favorites: @ChrisGTaylor RT @tweetmeme Free Social Media Worksheets [link to post]
– Posted using Chat Catcher
Twitter Comment
Here are some useful social media worksheets courtesy of @jaybaer #Convince&Convert [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @jaybaer Free Social Media Worksheets Worth Every Penny | Convince & Convert News | Social Media Consulting – Con… [link to post]
– Posted using Chat Catcher