Convince & Convert is all about hype-free social media. Practical, achievable advice you can put into place in your company or organization today.
To that end we’ve developed a series of free social media worksheets that you can use to help keep elements of your social media program on track. We’ll keep adding these worksheets as they’re created.
If you have any questions about the worksheets or how to use them, please holler.
Social Media Strategic Plan Worksheet
Social media isn’t a conversation, it’s where the conversation takes place. Go beyond chasing shiny objects, and build a logical, sustainable social media strategy that focuses on measurable business objectives – not Twitter followers.
This Social Media Strategic Plan Worksheet is in use all across the country but companies looking to add some rhyme and reason to their social media initiatives. It’s best explained by my blog post and presentation on Creating a Social Media Strategy in 7 Steps.
Social Media Strategy Worksheet from Jay Baer at Convince & Convert
Share of Voice and Sentiment Worksheet
Before you go jumping into the social media water, shouldn’t you know what’s being said about your company, your products, and your competitors on the social Web? There are tons of great software tools out there that can help you monitor the social media conversation (I recommend Radian6, Spiral16 and ScoutLabs. Also, Collective Intellect if you’re a very big company).
But sometimes, you don’t have the money for paid software, or you just want to get a quick peek at the scenario. That’s where the Share of Voice and Sentiment Worksheet helps. Using free tools, you can determine in just a few minutes where you stand in social media.
This worksheet is accompanied by the How to Create a Share of Voice Report blog post.
Download Convince and Convert Share of Voice Worksheet (Excel).
Intoxicating Blog Post Worksheet
Building thought leadership through a blog is a fundamental component of many social media strategic plans, especially for B2B. There is a lot of confusion and drama around blogging – and its needless.
The 8 Ingredients of Intoxicating Blog Posts Worksheet demystifies the components of an effective blog post, giving your and/or other contributors in your organization a framework upon which to create great content with minimal frustration.
The Blog Post Worksheet is accompanied by the blog post about 8 Ingredients of Intoxicating Blog Posts.
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RT @tweetmeme @jaybaer Free Social Media Worksheets Worth Every Penny [link to post]
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RT @tweetmeme Free Social Media Worksheets Worth Every Penny | Convince & Convert News (via @katfrench) [link to post]
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RT @KatFrench: RT @tweetmeme @jaybaer Free Social Media Worksheets Worth Every Penny [link to post]
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If you haven’t used @jaybaer’s free social media worksheets, you really don’t know what your business is missing | [link to post]
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RT @cortneyr: Free social media worksheets from @jaybaer worth every penny. [link to post] Great starting point!
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RT @amaustin: RT @janetdmiller: RT @ReneeRevetta: RT @jaybaer: Free social media worksheets worth every penny. [link to post]
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RT @janetdmiller: RT @ReneeRevetta: RT @jaybaer: Free social media worksheets worth every penny. [link to post]
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RT Worth a look @janetdmiller: @ReneeRevetta: @jaybaer: Free social media worksheets worth every penny. [link to post]
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Free social media worksheets to help you keep your social media program on track. RT @jaybaer. Good info! [link to post]
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RT @jaybaer: Free social media worksheets worth every penny. [link to post]
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RT @jaybaer Free social media worksheets worth every penny. [link to post]. Good stuff, people!
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The most useful tweet I’ve seen in a while: RT @jaybaer: Free social media worksheets worth every penny. [link to post]
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RT @tweetmeme Free Social Media Worksheets Worth Every Penny | Convince & Convert News | Social Media Consulting – C… [link to post]
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RT @jaybaer: Free social media worksheets worth every penny. [link to post] < ---super useful, thanks JB
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RT @jaybaer: Free social media worksheets worth every penny. [link to post] < < thanks for sharing Jason - great info
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RT @jaybaer: 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post] Worth a look!
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RT @jaybaer: 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post]
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Great post: RT @jaybaer: 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post]
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#MKT250 please add @jaybear ‘s blog to your RSS & pay attention to this post: [link to post] the worksheets will help with projects.
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RT @jaybaer 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post]
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3 free social media worksheets – strategy, share of voice, blog post creation – [link to post] from @jaybear
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3 free social media worksheets – strategy, share of voice, blog post creation. [link to post] (via @jaybaer)
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Easy tools. RT @jaybaer: 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post]
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@jaybaer These look great — perfect for my #MKT250 class…may I use?
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JB,
This is fantastic. I love these worksheets and the continued education you provide about monitoring and measuring the social media space.
Keep up the great work!
Kelly
@kellykearney
Kelly thanks so much for the kind words. I’m trying to be useful, and glad to know you’re finding it helpful.
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RT: @jaybaer 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post] (LG: Cool!)
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RT @abschoff: 3 free social media worksheets – strategy, share of voice, blog post creation – [link to post] from @jaybear #untj5100
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Seriously, @jaybaer is always rolling out great resources. Free SM Worksheets: [link to post] (via @sonnygill)
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Seriously, @jaybaer is always rolling out great resources. Free SM Worksheets: [link to post]
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Useful! RT @jaybaer: 3 free social media worksheets – strategy, share of voice, blog post creation. [link to post] Thx #JayBaer
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@jaybaer Always happy to shed some light on great resources like that one, Jason!
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RT @jaybaer: free social media worksheets. The social media strategy plan one is most popular – thankfully. [link to post]
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Thx for the RTs on the free social media worksheets. The social media strategy plan one is most popular. [link to post] (via @jaybaer)
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How do you approach social media strategically? @jaybaer offers thoughtful advice: [link to post]
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RT @MetrostarSystem: Useful! Free Social Media Worksheets Worth Every Penny [link to post] #socialmedia http://ow.ly/15QVbk
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Strategy first: RT @martinwaxmanHow do you approach social media strategically? @jaybaer offers thoughtful advice: [link to post]
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Great job breaking down what is overwhelming to some into manageable and practical pieces.
.-= Kris Schindler´s last blog ..KrisSchindler: Strategy first: RT @martinwaxmanHow do you approach social media strategically? @jaybaer offers thoughtful advice: http://bit.ly/KILA0 =-.
Thanks Kris. You’ve got it dead-on. Every complicated program is just a collection of little steps.
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Useful! Free Social Media Worksheets Worth Every Penny [link to post] #socialmedia
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Finally! I’ve been waiting for someone to actually post spreadsheets and not just talk a lot of talk! THANK YOU!
Thank you Ashley. Not sure I’m the first, but glad you found value in the worksheets.
[...] Free Social Media Worksheets Worth Every Penny [...]
@jaybaer Thanks for these Jay! http://bit.ly/KILA0
[...] Free Social Media Worksheets Worth Every Penny | Convince & Convert News | Social Media Consulti…. Leave a [...]
[...] Free Social Media Worksheets (These are good resources if your planning or executing a social media campaign of some sort.) [...]
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SM Strategy in 7 Steps [link to post] by @jaybaer Hear him live Tues @ 11:30am EST http://TwitPWR.com/sQj/
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Fantastic social media worksheets from @jaybaer [link to post] (via @ginidietrich)
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RT @ginidietrich: Fantastic social media worksheets from @jaybaer [link to post] – - Good stuff!
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Free Social Media Worksheets Worth Every Penny
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@jaybaer Thanks for these Jay! [link to post]
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Fantastic social media worksheets from @jaybaer [link to post]
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Organize your social media thoughts. RT @delwilliams @ginidietrich: Social media worksheets from @jaybaer [link to post]
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