Do local rankings for your small business need a serious boost? This 5-day game plan will triple your impressions in less than a week.
Just how important is content marketing? #PRpros must learn! RT @nickkellet: Content Marketing overtook Digital Marketing as a keyword 2 months ago #cmworld #digitalPR #pr — Carrie Morgan (@morgancarrie) September 10, 2013 According to the data, content marketing is the latest and greatest digital marketing strategy, and for good reason: It actually works. If your […]
In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the impact of Google’s big changes on content strategy and content marketing execution. As you no doubt are aware, Google announced that they have significantly changed the algorithm that determines search results. Code-named “Hummingbird” this new system de-emphasizes specific keywords in the search/search results […]
When my daughter turned two, the only people that showed up to eat birthday cake at the party were immediate family members – mom, dad and her big brother, Adam. Why? Because we didn’t send out invitations or put any effort into getting guests to show up. While this may be perfectly fine for a family event […]
Rand Fishkin, Founder and CEO of SEOmoz, joins the Social Pros Podcast this week to discuss content calendar and community management at SEOmoz, the rumors of Google’s Author Rank, and the future of Facebook’s new Graph Search feature. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors Huge […]
David Meerman Scott, marketing strategist, keynote speaker, and bestselling author of 8 books including Newsjacking, joins the Social Pros Podcast this week to discuss the new face of the news cycle, share stories of good and bad newsjacking, and teach you how to employ his techniques to get your brand noticed. Read on for some of […]
Let’s get one thing straight, if you want to use video as a way to market your business, you’re going to have to learn about production. This whole idea behind “all you need is a webcam” is pretty much garbage. Don’t believe me, when was the last time you watched someone’s webcam video for extended […]
Jason Keath of Social Fresh joins the Social Pros Podcast this week to tell us about the blooming success of Social Fresh and how to run a more efficient, interesting conference. Read on for some of the highlights or listen below for the full podcast. Listen Now Click the play button to listen here: [podcast]http://socialpros.podbean.com/mf/web/kqs6gf/SocialProsEpisode37.mp3[/podcast] […]