Co-op SEO and the Future of Websites
- July 26th, 2010 | Written By: Jay Baer
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Guest post by Jason Kintzler, the Founder and CEO of PitchEngine, where people go to get the word out. He’s a former journalist turned PR guy and straight shooter at New Media Cowboy. Way back in the early days of PitchEngine (like 2009), people thought we were crazy to offer our social media news release [...]
Tagged as: backlinks, co-op SEO, content distribution, Jason Kintzler, pitchengine, PR 2.0, search engine optimization, search-optimized releases, SEO, SMNR, social media news release, social media newsroom, social media press release
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Does Your Blog Have a Long Tail
- April 20th, 2010 | Written By: Jay Baer
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Most smart bloggers try to focus on a few, key search terms in their blog content. But the reality is, your blog is probably a lot more broad than you think. Last week, I co-published a white paper with Chris Baggott, the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long [...]
Tagged as: blog, blogging, Compendium, content creation, content marketing, keyword selection, long tail, search marketing, search optimization, SEO, white paper
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Why Can’t PR Do Digital?
- June 2nd, 2009 | Written By: Jay Baer
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Why aren’t PR firms offering digital marketing services to their clients? On Sunday, David Anderson from Off Madison Ave and I presented this roundtable at the PRSA Counselor’s Academy conference in Palm Desert. The title is: Revenue.com: Launching Digital Marketing Services to Grow Retainers. Note we only had ~30 minutes, so this isn’t as comprehensive [...]
Tagged as: counselor's academy, digital marketing, PR, PR 2.0, PRSA, public relations, search engine optimization, SEO, social media
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Lee Odden – The Twitter 20 Interview on SEO and Social Media
- April 8th, 2009 | Written By: Jay Baer
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Lee Odden is the CEO of TopRank Marketing a first-class search, social, email and online PR consultancy based in sunny Minneapolis. A conference legend, Lee speaks somewhere in America about digital marketing on a seemingly daily basis. He is widely recognized as a leader in the convergence of historically separate tactics like search, PR, and [...]
Tagged as: Lee Odden, PR, public relations, search optimization, SEO, social media, Social Media Marketing, social media strategy, Top Rank Marketing, twitter, Twitter 20, twitter interview
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Customized Internet Marketing Training for Agencies
- September 11th, 2008 | Written By: Jay Baer
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Convince & Convert launches new training program series to help agencies improve their digital capabilities Addressing the needs of ad agencies and PR firms to improve their digital marketing competency, Convince & Convert is now providing a series of customizable, in-person training programs. We are offering 5 intensive, all-day sessions to train ad agencies and [...]
Tagged as: ad agencies, advertising agencies, digital capabilities, digital marketing, email marketing, Internet Advertising, internet media buying, jason baer, marketing audit, online media planning, ppc programs, pr agencies, PR firms, search engine optimization, SEM, SEO, social media, traditional agencies
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