Who’s Watching Now?
- September 7th, 2009 | Written By: Jay Baer
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Social media doesn’t close at 5pm. Or take weekends off. Or go on vacation. I’ve been watching today’s very successful Labor Day-only Chick-Fil-A promotion. If you wear any sort of sports team shirt or hat to a Chick-Fil-A today, you get a free sandwich, driving awareness of the company’s Chicken Wave fan group and contest. [...]
Tagged as: social media, social media crisis, social media crisis management, social media listening, social media mentions, social media monitoring
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How to Create a Share of Voice Report
- August 27th, 2009 | Written By: Jay Baer
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Social Mention is a free Web site that monitors and organizes social media chatter on Twitter, blogs, discussion forums, and elsewhere. Social Mention is not nearly as powerful or customizable as paid social media monitoring software like Radian6, Scoutlabs, or Spiral16, but it’s free and easy to use. Once you launch your social media program, [...]
Tagged as: share of voice, share of voice worksheet, social media, social media listening, social media mentions, social media monitoring, social media sentiment, social mention
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