Five social customer service stats to know, based on research from Jay Baer for his book Hug Your Haters. Includes slide deck and bonus data.
While some feel Instagram’s new logo design is a step in the wrong direction, the neuro-design at work suggests otherwise.
Learn how social referrals can impact your organic traffic with this Google Analytics walkthrough.
The “Oprah effect” takes Weight Watchers by storm, as the democratic race thins and Apple releases new software updates that its fans actually love.
As we approach 2016, the many ways we have to communicate and to create/consume content seem to be endless. How do you keep up and actually stay ahead? Use these six tips to make the most of realtime media.
July’s Social Pros know the value of delivering good content on social media. And owning that content is the only way to make sure you don’t get caught by copyright issues or changing rules and regulations on social media platforms. While you’re at it, you might even want to develop your own social platform to avoid dealing with the changing rules and regulations on today’s social media platforms.
In my ongoing quest to test and learn what works (and what can work) in social media and content marketing, I entirely changed our email program here at Convince & Convert. As you may know, we used to have a 5x/week email called The One Thing, that provided a collection of links to timely and […]
This month’s Social Pros come together across industries and areas of expertise to give two pieces of advice that might be hard to hear: when it comes to content, you have to give it away for free; when it comes to social, you have to pay to play.
May’s Social Pros guests understand the importance of customer support on social media. Companies who are committing seriously to customer support on social media are reaping the benefits. Companies who aren’t responding to customer requests and issues on social media are suffering. It’s that simple.
April’s Social Pros come from three countries: Canada, the Netherlands, and the U.S. Between them, they’ve studied law, theology, film & TV, mechanical engineering, and performing arts. Their responsibilities span from leading a social media team of over 150 to designing yo-yos. They each have a piece of advice for us: embrace mistakes, set goals, listen, and interact.
March’s guests on the Social Pros podcast come from for profit and non-profit companies and varied experiences and backgrounds. Despite their differences, they all recognize the importance of giving to get when it comes to social media.
Facebook. Instagram. Pinterest. Snapchat. Twitter (sometimes). Google + (RIP?). Houzz. Tinder. They all prominently feature photos from YOU as their primary streams of content. Hundreds of millions of photos are posted to social networks every day. So why do so many of them suck? I have three theories: 1. The disposable nature of social imagery. […]