Are You Taking Social Media Shortcuts?
- March 9th, 2010 | Written By: Jay Baer
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Are you treating social media like a checklist?
A recent study by Econsultancy called “The Value of Social Media” shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts.
And while I don’t have any issues with those sites (in fact I wrote about Facebook marketing in-depth [...]
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Advice for Facebook Marketing – ebook Showdown
- June 11th, 2009 | Written By: Jay Baer
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Is your company appropriately serious about Facebook?
Facebook’s sweeping changes to the “Pages” function last March has made the popular social network much more viable as an interactive, satellite online presence for brands. Some companies are even using Facebook as the core of their social media strategy, and Vitamin Water and others are tagging their TV [...]
Tagged as: facebook, facebook marketing, hubspot, social media strategy, social networks, the advance guard
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Closing the Gap with Social Media
- May 28th, 2009 | Written By: Jay Baer
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I moved to a smallish town (60,000) from a big city (3 million) nearly 5 years ago. I used to work in an office with 50 people. Now, when I’m not traveling to conferences or to see clients, I work from home. Usually half-dressed. Staring out at a forest.
Other than our cat that I [...]
Tagged as: digital relationships, social media, social networking, social networks
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5 Steps to Setting Social Media Limits
- May 27th, 2009 | Written By: Jay Baer
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Feeling overwhelmed by social media and social networks? Does it occasionally seem that all this connectivity comes at the expense of your free time? Struggling to decide whether to follow back or friend up that guy you met at the local Chamber of Commerce event whom you don’t really know, but might be a useful [...]
Tagged as: communities, facebook, social media, social networking, social networks, twitter
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5 Ways to be a Social Networking Smash
- May 20th, 2009 | Written By: Jay Baer
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1. Be Helpful
Distribute what you know. Make people smarter.
2. Share
It’s not all about you. For every time you talk about your own stuff, talk about other people’s great content 8 times.
3. Be Personal
People gravitate toward people, not robots. Show what you’re really like. Just don’t be a freak.
4. Ask
It’s amazing what you can accomplish [...]
Tagged as: facebook, linkedin, social media, social media strategy, social networking, social networks, twitter
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