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How Cision Made An All-In-One Tool for Communications Professionals

Posted Under: Marketing Marvels
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Marketing Marvels is the place to discover amazing new marketing technology that will improve your social media, content marketing, digital marketing and beyond. Hosted by Jay Baer, President of Convince & Convert, Marketing Marvels features short demos of remarkable software platforms, view all prior shows.

This week on Marketing Marvels, I want to introduce you to Cision, a fantastic communications platform I use here at Convince & Convert.

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This week on Marketing Marvels, I want to introduce you to Cision, a fantastic communications platform I use here at Convince & Convert.
One of the things I love about Cision — and one of the reasons I’m a Cision customer myself — is that it is the best of multiple worlds. It has media monitoring, influencer identification, a contact mechanism, social listening, plus more. It’s kind of like the Swiss Army knife of technology for anybody who’s in communications or public relations.
Here to walk us through how it all works is Andrea Rosi, Director of Product Marketing at Cision Communications Cloud. Andrea kept it high level — there are too many awesome features to fit in one episode of Marketing Marvels. Enjoy!
 

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