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About The Talk Triggers Show:
Same is Lame. Word of mouth is the most effective way to grow any business. But to get people talking, you must do one thing different; something that they do NOT expect. That conversation-starter is called a Talk Trigger.
Each week on The Talk Triggers Show, best-selling author and hall of fame keynote speaker Jay Baer unveils a fast, fun, and most of all unexpected tale of a business that does something distinctly unusual and creates new customers as a result.
Every show is just 6 minutes long – perfect for binging. It’s inspirational, educational, thought-provoking, and often hilarious. If you own or manage a business (large or small), you’ll love it.
The story I share with you on this episode of The Talk Triggers Show is about a bar in an extremely remote location that spends zero dollars on advertising.
The story I share with you on this episode of The Talk Triggers Show is about a bar in an extremely remote location that spends zero dollars on advertising.
How is this possible?
Well, it’s because their patrons do it for them.
The bar industry is competitive. Even in a busy town with plenty of custom, the day-to-day operational running of a bar can be challenging to say the least. So, when the bar I talk about in this episode needs to entice patrons into their 56-year-old establishment without an advertising budget, they give them a story. A story that is so compelling, so bold and so outrageous that it demands her customers to tell it.
What is this remarkable story that the bar’s patrons can’t stop talking about?
You’ll have to check out to episode 2 of The Talk Triggers Show to find out!
Mentioned in this episode
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