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The Social Pros podcast has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable ideas. I truly learn something every time I listen!
@Arlie KThis is absolutely an awesome listen for anyone in communications or social media!!
@Will31CThis podcast has become one of my staple weekly podcasts for learning about marketing! Love the conversations that they have and it's always enjoyable and educational!
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@MissTriathlon
If there’s one message social pros should live by, it’s to trust ourselves. Find out why as Jay Acunzo, Host of Unthinkable and Co-Founder of Creative Kitchen, returns to Social Pros.
Why Social Pros Should Start to Trust Themselves
When it comes to social, it’s not always easy to trust your instincts. But the most authentic content that resonates with the most people comes when social pros believe in themselves. Jay Acunzo, Host of Unthinkable and Co-Founder of Creative Kitchen, tells us why as he kicks off 2024 with a bang.
We’ve all felt the weight of bosses’ expectations, brand guidelines, and our own insecurities, but it’s time we flexed our creative muscles and felt empowered to share innovative ideas.
As Jay explains, audiences love marketing that feels human, and trusting your instincts allows you to share raw insights that no-one else can. He explains why trying new things, telling engaging and unique stories, and making the content you really want to make is the key to success on social
In This Episode:
- 2:01 – What Jay has done since his last appearance
- 4:43 – Why authenticity is a priority on social
- 9:55 – The first towards creating authentic stories
- 13:26 – The power of trying new things
- 18:05 – Can Jay’s model apply to everyone?
- 19:17 – Why AI is your intern, not your rival
- 27:44 – Jay’s take on perfection
- 29:22 – Aligning with your boss and keeping your creativity
- 40:32 – The final two
Quotes From This Episode:
Stop following all the experts, stop taking all the courses and just try that new thing. Share on X“If you know how to imbue the work you’re doing with meaning, AI is your intern.” @jayacunzo
“Don’t create content, create creators, because that’s where people fall in love with you, by connecting with the human and that human perspective.” @jayacunzo
Resources:
- Grab your free Social Media Audit Bundle
- Visit Jay’s website
- Listen to Jay’s podcast
- Read to Jay’s newsletter
- Connect with Jay on LinkedIn
- Follow Jay on Twitter/X
- Follow Jay on Instagram
Jay’s Previous Appearance:
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