The Truth About Creating High-Quality Native Content

In an age of ad-blockers, native content is making huge strides in gaining audience trust. Make sure your content’s quality is up to par.
7 Growth Hacks to Improve Your Content Strategy

Patching the holes in your content strategy takes time and energy. Conserve your resources with these seven growth hacks.
Here’s How to Plan Your Content Marketing Career for 2017

Content marketing is the place to be for career-minded marketers. Here’s what it takes to succeed, backed by data from Curata and LinkedIn.
10 Revealing Content Marketing Statistics and Trends

Where does content marketing stand, here at the end of 2016? Here are the top 10 statistics that deserve your attention.
43 Expert Tips on How to Future-Proof Your Content Strategy [Infographic]

We asked 43 of the best content creators how they’re bracing for “content shock” and future-proofing their strategy.
The 7 Content Marketing Trends That Matter in 2017

Jay Baer and the Convince & Convert Consulting team deliver a Slideshare with the 7 content marketing trends that matter in 2017.
8 Keys to Maximizing Your Blog’s Potential

Don’t rush to publish content without the necessary planning. Use these 8 actions to earn your blog the exposure it deserves.
Why Data Journalism Is the Secret to Engagement

Learn how data journalism’s research-based approach to content creation boosts brand authority and thought leadership.
Are You Paying Enough Attention to Content Design?

The best content marketing initiatives in the world won’t convert if not deployed alongside a strategic content design.
How Can I Help You Get More Customers?

The 2017 Media Kit from Jay Baer and Convince & Convert Media has been released with robust options for partnerships with companies and brands.
How to Write a Winning First Sentence

The right opening sentence can keep your audience on the page. Here’s how to kick off your content with the perfect first sentence.
3 Fundamental Ways to Write More Persuasive Content

Start creating more persuasive content using the age-old tactics of logos, ethos, and pathos.
I Asked My Readers What They Want and They Said This

A reader survey at Convince and Convert found a fascinating array of topics of interest to the modern, digital marketer, says Jay Baer.
52 Ways to Make the Most of Your Content Marketing

Is it possible to create content that’s both entertaining and actionable? This 52-point visual guide will show you how.
Why Shameless Content Marketing Is the Only Marketing That Works

There’s no shame in selling overtly when you have great content. Learn how four brands perfected the art of “shameless” content marketing.
Is All This Technology Making You Less Productive?

New research from Workfront looks at workplace productivity and why it’s lacking. Analysis by Jay Baer.