How Powerful Is Instagram Influencer Marketing? [Infographic]
New research reveals staggering growth for Instagram influencer marketing, with no sign of slowing in the coming year.
5 Ways to Increase Engagement on Instagram
Instagram’s latest feature, the image carousel, opens up a world of possibilities for digital marketers.
139 Instagram Marketing Facts Every Brand Needs to Know
This massive roundup of Instagram marketing facts reveals just how powerful the platform can be for marketers across all kinds of niches.
Why Instagram Stories is Actually Good News for Snapchat
Instagram Stories benefits Snapchat by purifying the core audience and creating marketplace differentiation. Also, what does Instagram become now?
How John Frieda Is Embracing Personalized Content on Instagram
Hair care brand John Frieda serves up personalized visual content in a colorful Instagram campaign.
Why The Facebook Ecosystem Dominates Social Media Budgets {research}
This research reveals just how dominant the Facebook ecosystem has become in marketers’ paid social amplification budgets.
3 Hidden Neuroscience Tricks Behind Instagram’s New Logo
While some feel Instagram’s new logo design is a step in the wrong direction, the neuro-design at work suggests otherwise.
5 Strategies for Boosting Engagement on Instagram
To leverage Instagram’s new algorithmic feed to your advantage, you’ll need to master creating content that inspires engagement.
How to Stay Relevant in an Algorithmic Instagram Feed
The possibility of an algorithmic Instagram feed means social media marketers will soon need to work harder to stay relevant.
How Visuals are Telling the NAIAS Story
President Obama makes waves with his State of the Union address while all the car talk you can imagine emerges from Detroit, with visuals being the primary sharing media for NAIAS.
5 Ways to Grow Your Instagram Following and Build Community
These tricks of the trade will give your Instagram account the boost it needs to engage your community and grow your audience.
How Ford’s Instagram Campaign Encourages Fans to Drive Safely
Ford’s latest Instagram campaign warns fans against “liking and driving,” using a series of simple yet powerful images.
How to Adapt Your Brand for Instagram
Instagram is a natural home for visually-oriented brands, but how can other industries get in on the action? Capital One has figured it out.
How One Social Campaign Drives Engagement Beyond the Screen
Forever 21 wanted to create a social media experience capable of reaching fans all over the world. They found it with the Thread Screen.
4 Ways to Dramatically Improve Your Social Media Photos
Facebook. Instagram. Pinterest. Snapchat. Twitter (sometimes). Google + (RIP?). Houzz. Tinder. They all prominently feature photos from YOU as their primary streams of content. Hundreds of millions of photos are posted to social networks every day. So why do so many of them suck? I have three theories: 1. The disposable nature of social imagery. […]
How to Win Instagram with Six Simple Tests
Instagram has more users than ever before. Is your content reaching them? Run these six tests to see how your Instagram content is performing.