Social Media is a Terrible Ecommerce Tactic – or is it?

Each quarter, ecommerce optimization firm Monetate publishes a report that analyzes traffic and conversion efficacy on thousands of leading e-retail websites. The report for the first quarter of 2013 peered into more than 500 million online shopping browser sessions. The results were shocking. Along with my friend Mitch Joel, author of CTRL ALT DELETE, I […]

The 1 Big Difference Between How Men and Women Use Pinterest

Pinterest Users in America 2012

It’s probably not a revelation to tell you that Pinterest skews heavily female. 70% in fact, according to our most recent study at The Social Habit. But what’s more interesting is that men and women use Pinterest for vastly different reasons, and in starkly divergent ways. The Social Habit is the comprehensive study of American […]

R.I.P. 3 Ways Facebook is Killing Your Website

Subscribe to our new Definitive newsletter: High grade digital marketing guidance, topically sorted, and curated to the max. You pick the categories, we deliver the content. The best content from around the web, on topics you care about and need to be an expert in. The game used to be relatively simple. Build a website. […]