How Video Marketing Rocked 2016

The era of video has arrived. Learn why it’s a must-have component of your marketing strategy.
Why Video Is the Next Performance Marketing Category

Video marketing is undergoing massive innovation. It’s time to consider video as the best performance-marketing tool in your arsenal.
How to Capture Your Audience With Social Videos

Social videos can spread messages faster. Follow these guidelines to make sure your videos do more than impress.
3 Simple Ways to Increase YouTube Subscribers

A healthy YouTube subscriber count requires smart targeting, technical know-how, and a bit of influence from the pros.
5 Content Marketing Predictions for 2017

How will content marketing evolve in 2017? The brightest minds in marketing weigh in with their predictions.
How Brands Are Using Live Streaming Video Successfully

Live streaming video is a powerful new tool in the marketing toolbox. Here’s how brands are implementing it successfully.
Why 2016 Will Be the Year of Video Marketing

Video isn’t just a nice afterthought anymore. Here’s why video is becoming an essential part of every content marketing strategy.
The Best Video Content for Every Step of the Marketing Funnel

Seamlessly incorporate video content into every stage of your marketing funnel with these 13 ideas.
Why User-Generated Video Content Ups Your Credibility

User-generated video content provides your brand valuable exposure and an opportunity to boost credibility—all from an impartial source.
5 Ways to Keep Your Content Playful and Fun

Humor can breathe life into your video marketing, at little cost to your team. Here are five ways to brainstorm fun and playful content.
4 Tips for Sharing Videos On Facebook

Facebook video is hotter than ever, with more uploads than YouTube. Make the most of your next Facebook campaign with these 4 sharing tips.
3 Rules for Better Video Marketing

Don’t overlook the potential power of video. Ramp up your video marketing with a balance of strategy, integration, and measurement.
Better YouTube Marketing in 5 Steps

Successful video marketing isn’t just about camera choice and top-notch editing. Quality video content needs the right formula of execution.
6 Steps To Transform your B2B Marketing Program

B2B marketers have turned to video to complement their traditional channels, but they haven’t had the same resources and opportunities as B2C marketers. As a result, many of them continue to struggle to see the return on investment they’re seeking. Here are six areas of focus to transform your B2B video marketing program.