Jay Baer spotlights the 5 reasons brands are shifting focus away from social media marketing and toward social customer service.
Thanks to today’s chatbot boom, the way your consumers shop and engage is about to change. Is your brand ready?
More marketers are turning to Big Data to optimize their customer experience. But just how much data is out there, and how do we manage it?
If your company uses marketing sponsorships to build brand awareness and goodwill, get customers and fans involved. Here’s how.
No one does personalized engagement better than sports teams. Consider what these four engagement strategies can do for your marketing.
Why companies cannot force customers to use a particular contact mechanism. An infuriating, real world case study from Jay Baer.
Engagement applications on your site are not enough. In order to build repeat traffic, you need to tailor the experience to the customer.
Read what one business learned—the hard way—about creating engaging, effective live chat customer support.
Are you overlooking opportunities to build customer loyalty? Enrich the customer experience at every touch point with these six strategies.
Jay Baer’s Keep Your Customers Course is live, a comprehensive program that teaches how to boost customer retention by improving customer service.
Most surveys incentivize the wrong things and create a false sense of success. Jay Baer describes how to fix it and do feedback better.
Customer service is the new marketing, particularly for the restaurant industry. Here are 8 habits restaurants can adopt to stay competitive.