THE NOW REVOLUTION

Read The NOW Revolution, the best-selling book on social business from Jay Baer and Amber Naslund.

Every customer is a reporter. Every employee is in marketing. And speed matter like never before. In The NOW Revolution, you'll learn:

- How to build a culture that empowers social
- How to activate your customers and employees
- How to listen and respond to real-time opportunities
- How to manage a social media crisis
- How to effectively measure social media, including ROI

Endorsed by Seth Godin, Chris Brogan, Ann Handley, John Jantsch and dozens of other social media and social business leaders.

Available at Amazon, Barnes & Noble, Apple and in all hard cover and digital formats. Also, in audio via Audible.

Click here to get the first chapter free.

Agency Promotion September 27, 2008 5  |  Add Yours

The Social Networking Friendship Development Scale

It used to be that you actually met someone in person first, and then developed and nurtured that relationship into its natural culmination – helping them move.

The Web and social networking has changed that, and now friendships are developed in a variety of digital forums, eventually moving offline and becoming three dimensional.

Below are the Before Social Networking and After Social Networking friendship development scales. Each step in the relationship is measured as a % of how likely you would be to help somebody move.

Do you agree? Is this how your online relationships grow today? PR Firms, is this how you’re developing relationships with reporters and bloggers? Leave a comment.

Before Social Networking Friendship Scale

microsoft excel The Social Networking Friendship Development Scale

After Social Networking Friendship Scale

microsoft excel2 The Social Networking Friendship Development Scale

 

My training and consulting programs for ad agencies and PR firms

pf button both The Social Networking Friendship Development Scale
About Jay Baer

Jay Baer is a hype-free social media strategist & speaker, tequila guy, and co-author of The NOW Revolution. Jay is the founder of http://convinceandconvert.com and host of the Social Pros podcast.

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Alexandria Sposito

Thanks this was very interesting! I am a student at WMU in #mkt3730 and found this extremely interesting. Thanks!!!

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air jordan 3

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encar santos

Your Message

Do you know any friendship scales that i could use for my thesis? Badly needed! If i can't show any friendship scale to use for my thesis I'll receive an incomplete. Please help!. My thesis is about the relationship of friendship preferences to the job satisfaction of entry level employees. Please please please help!

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encar santos

Your Message

Do you know any friendship scales that i could use for my thesis? Badly needed! If i can't show any friendship scale to use for my thesis I'll receive an incomplete. Please help!. My thesis is about the relationship of friendship preferences to the job satisfaction of entry level employees. Please please please help!

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