What Brett Favre Can Teach You About Social Media Strategy
- December 9th, 2009 | Written By: Jay Baer
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I went to the Arizona Cardinals vs. Minnesota Vikings game last Sunday. In addition to pitting two strong NFC teams against one another, the game included an interesting milestone – Brett Favre’s NFL record-tying 283rd consecutive game. 283 NFL games. In a row. Except for sleep and breathe, I’ve never done anything 283 times in [...]
Tagged as: customer relationships, social media, Social Media Marketing, social media strategy, Video Blogs
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The Geometry of Social Media – Why Triangles Rule
- November 11th, 2009 | Written By: Jay Baer
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Whether it’s your Facebook page, your blog, your Linkedin group, or your private brand community, your social media home base operates like a sports bar. You first go to a sports bar for the amenities. The TVs. The food. The beer selection. But you return again and again not for the elements that brought you [...]
Tagged as: brand communities, customer relationships, geometry of social media, social media, Social Media Marketing, social media strategy
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