customer engagement Archives - Convince & Convert

How Brands Can Use Feedback to Measure Customer Experience

All that customer feedback you’re collecting can help you measure customer experience in more powerful and accurate ways than ever before.

Want to ensure long, loyal relationships with your customers? Make sure your customer experience prioritizes ease, speed, and accuracy.

Most marketers attest they understand their customers, but new research reveals that not nearly as many customers believe this is true.

Blue Apron has built a loyal customer base through their attention to customer experience. Here’s what your brand can steal.

At this year’s Social Media Marketing World, the focus was on people-powered strategy and the human face of social media marketing.

Learn the four pillars of every great video marketing strategy and how to use video to kickstart audience engagement.

Thanks to today’s chatbot boom, the way your consumers shop and engage is about to change. Is your brand ready?

As a content marketer, your greatest asset is an enthusiastic customer. Don’t miss these three key opportunities for user-generated content.

No one does personalized engagement better than sports teams. Consider what these four engagement strategies can do for your marketing.

SEO and SEM are changing more rapidly than ever. Here’s how marketers can prepare for the ongoing evolution of search.

Brands are beginning to realize a hard truth: Automated personalization frequently fails to delight customers and strengthen relationships.

Birchbox’s latest campaign encouraged fans to call them on Snapchat—and ask them anything—using the app’s new video and voice call features.

It’s time to get serious about making every customer connection a source of inspiration, from your messaging to your relationships.

In order to stay competitive in the era of experience loyalty, brands need to make local customer engagement a priority.

Is your brand passing up opportunities to turn routine content production into memorable customer experiences?

For the return of their “All You Can Eat Pancakes” campaign, IHOP gave fans an unforgettable experience: their portrait in pancake batter.