Amazing technological advances are making our lives easier. But are we going to regret the slippery slope we’re on? Jay Baer does a demo of Amazon Echo and asks some tough questions.
Brands are finally starting to recognize that maybe social media is a better place to interact with customers you HAVE rather than the customers you WANT. A new Slideshare presentation from Jay Baer.
Jon Steiert, Social Media Manager & PR Specialist at Pet360, Inc., joins the Social Pros Podcast this week to discuss social as a way to improve the customer experience, the value of listening on social, and the scalability of user-generated content.
Facebook video is hotter than ever, with more uploads than YouTube. Make the most of your next Facebook campaign with these 4 sharing tips.
Google is using its Fiber connectivity to fundamentally change the way television ads are bought and sold. This is a game changer over the long haul, says Jay Baer.
Mark Schaefer, Executive Director and Founder of Schaefer Marketing Solutions, stops by the Content Pros Podcast today to discuss the rise of the lazy marketer and the education and qualifications needed to avoid being one in today’s information-dense digital marketing environment.
Dorie Clark, author of “Reinventing You” and her latest book, “Stand Out,” joins the Social Pros Podcast today to discuss standing out in a sea of freelancers by cultivating a following around your unique expertise and experience.
Podcasts are one of the most time-efficient ways to learn, and with the launch of the new Convince and Convert podcast, digital marketers have a new format to stay educated.
Karlijn Vogel-Meijer, Manager Social Media at KLM, joins the Social Pros Podcast this week to discuss the value of a social customer support team and the necessity of learning from your mistakes in social media.
Does your social listening ignore location data? Here are 5 ways to use location tagging to make sure you’re hearing the whole conversation.
March’s guests on the Social Pros podcast come from for profit and non-profit companies and varied experiences and backgrounds. Despite their differences, they all recognize the importance of giving to get when it comes to social media.
The fact that you actually exist in social media is irrelevant. If you’re going to promote your social media accounts, do so with some sort of specific message, a rationale, and a call to action.
Scott Stratten, President of UnMarketing, stops by the Content Pros Podcast to discuss the advantages of sarcasm, the value of quality over quantity, and the dangers of shiny-object syndrome.
Jim Belosic, CEO & Co-Founder of ShortStack, joins the Social Pros Podcast this week to discuss putting the customer’s success first, scaling your business with technology, and how it all comes back to pancakes.
Social selling is attracting plenty of buzz. Don’t get swept up in the excitement blindly: practice social first and selling second.