Facebook’s latest News Feed algorithm update means change for marketers and their brand pages. These four tips can help you stay on top.
With their new Collections feature, Google+ has taken a bold step as a powerful social tool for individuals and content marketers alike.
May’s Social Pros guests understand the importance of customer support on social media. Companies who are committing seriously to customer support on social media are reaping the benefits. Companies who aren’t responding to customer requests and issues on social media are suffering. It’s that simple.
Trying to assemble a team of social media management tools that can do everything you need? These 5 have you covered.
From endangered species awareness to ordering pizza, companies are getting creative with emoji-focused social media campaigns.
Hey, here’s an idea. What if newspapers actually contained real news? Recently, I grabbed the USA Today as I often do while on the road (in this case, in Nashville Tennessee for the Marketing United conference) I get most of my news online (as you probably do as well). But I still read a newspaper every […]
While tackling social selling, you want tools that make your team more efficient and create ROI. These 5 can help you get the job done.
In most companies, marketing owns social. But is that for the best? What if other departments stepped in to cover marketing’s blind spots?
April’s Social Pros come from three countries: Canada, the Netherlands, and the U.S. Between them, they’ve studied law, theology, film & TV, mechanical engineering, and performing arts. Their responsibilities span from leading a social media team of over 150 to designing yo-yos. They each have a piece of advice for us: embrace mistakes, set goals, listen, and interact.
Brands are finally starting to recognize that maybe social media is a better place to interact with customers you HAVE rather than the customers you WANT. A new Slideshare presentation from Jay Baer.
Facebook video is hotter than ever, with more uploads than YouTube. Make the most of your next Facebook campaign with these 4 sharing tips.
Podcasts are one of the most time-efficient ways to learn, and with the launch of the new Convince and Convert podcast, digital marketers have a new format to stay educated.