12 Steps to Producing a Podcast

Here’s the 12-step process for podcast production used by Convince & Convert Media.
Winning the Lottery Is Easier Than Finding Your Content

Readers are more likely to win the lottery than stumble across your content. Here’s what to consider when the odds are stacked against you.
Could Your Website Use Some Content Pruning?

The value of your content depreciates with every passing day. Maintain its longevity with a little strategic content pruning.
How to Strategize Your Annual Content Calendar Without Going Crazy

It’s time to build a content strategy that creates content your audience loves and stays sustainable throughout the year.
The Content Marketing Trend Literally Worth Watching

The content marketing trend for 2016 that will disrupt the entire business, according to Jay Baer.
5 Sly Ways to Get More Clicks

Clicks aren’t everything, but they are important. 5 under-the-radar ways to get more clicks from Jay Baer and Convince and Convert.
How to Get Started With Employee-Generated Video Content

Your employees are some of your best potential content creators. Reap the benefits of their expertise with employee-generated video content
6 Scientific Strategies to Improve Your Content With Visuals

To create attention-grabbing visuals, start with the brain. These strategies will help your content get the attention it deserves.
How to Improve Your Social Media Marketing Plan With 13 Growth Hacks

These 13 data-backed growth hacks will help you get maximum benefit from the social media content you publish every day.
You Will Never Be This Honest In Your Marketing

Trust is key to business. Being straightforward and authentic in your marketing creates trust. So why don’t companies do that? A great example of trust in action, from Jay Baer.
How to Create Assets Your Sales Team Will Actually Use

Creating assets that satisfy both marketing and sales is no easy task. These four questions can help both sides build content that converts.
Is Blab the Savior of Podcasting and Online Radio

Podcasting is on fire, with listenership soaring, and the number of podcasts multiplying like Tribbles, including our own podcast proliferation here at Convince & Convert Media. But even with all that growth, podcasting is still a niche media type seemingly destined to be a tertiary way to get entertained or informed. But maybe, just maybe, […]
Drive Sales and Increase Conversions With These Types of Content

Don’t let those cold pitches become the cornerstone of your content strategy. Make great content that your sales team can get behind.
How to Tell an Effective Story with Content

Too often as content marketers, we lose touch with the big picture, of our “why.” It’s time to change the story.
The 7-Step, Data-Driven Way to Get More Traffic

These data-driven steps will help you optimize your blog and social media schedule, so you can publish more content and get more traffic.
How to Build Valuable Links with Your Content

Valuable backlinks to your content can mean great things for your business. Here’s how to take charge of your link building.