Is Blab the Savior of Podcasting and Online Radio

Is Blab the Savior of Podcasting and Online Radio

Podcasting is on fire, with listenership soaring, and the number of podcasts multiplying like Tribbles, including our own podcast proliferation here at Convince & Convert Media. But even with all that growth, podcasting is still a niche media type seemingly destined to be a tertiary way to get entertained or informed. But maybe, just maybe, […]

Newspapers Fail When They Don’t Contain News

Different newspaper stands and dispensers

Hey, here’s an idea. What if newspapers actually contained real news? Recently, I grabbed the USA Today as I often do while on the road (in this case, in Nashville Tennessee for the Marketing United conference) I get most of my news online (as you probably do as well). But I still read a newspaper every […]

Better YouTube Marketing in 5 Steps

Better YouTube Marketing in 5 Steps

Successful video marketing isn’t just about camera choice and top-notch editing. Quality video content needs the right formula of execution.

Should Social Media Be Taught in High School

Someone writing on a chalk board

Teens are using social media almost universally, and aren’t as careful as they should be about their data and identities. Should social media be a mandatory class in U.S. high schools?

This is the true purpose of content marketing

Content marketing is a way to break through the enormous clutter of messaging that we're all faced with as consumers every day.

What’s the point of content marketing? Jay Baer explains the strategic role of content marketing and why useful content (Youtility) is important in this short video and blog post.