Surprising Statistics About Twitter in Post-Trump America [2021 Research]
One of the original social networks, we’ve found that Twitter is often the most misunderstood. Recent studies from Edison Research paint a fascinating picture of Twitter and its role in America’s social media ecosystem. We’re used to getting schooled by the annual Infinite Dial report (see our recap post: 2021 Social Media Usage Statistics), and Edison […]
Amazon Alexa and Smart Speakers Are the Next iPhone
New research shows how Amazon Alexa and smart speakers are making themselves indispensable in our lives, just like the iPhone did 10 years ago. Jay Baer explains.
New Demographic Research Shows Who Really Listens to Podcasts
New podcast research and podcast statistics from Edison Research show who listens to podcast in America in 2017.
The 11 Critical Podcast Statistics of 2017
How many people listen to podcasts? New podcast statistics from Edison Research chronicles the continued rise of podcast consumption in the United States, analyzed by Jay Baer.
How Serious Is Snapchat’s Power, Really?
New findings from Edison Research and their Infinite Dial study prove Snapchat is the second-most powerful social platform in the US.
The Most Important Podcast Statistics of 2016
Podcasting consumption is on the rise again, according to Edison Research. The 5 key podcast statistics you need to know, from Jay Baer.
5 Reasons Social Customer Service Is Now a Critical Social Component
Jay Baer spotlights the 5 reasons brands are shifting focus away from social media marketing and toward social customer service.
7 New Podcast Facts and Statistics for 2016
Podcast listenership continues to increase, and a new study proves the power of podcast advertising.
23 Statistics That Show Why Customer Service Mostly Sucks
Customer service is being disrupted, but most companies are using a 1995 playbook to solve modern problems.
5 Snapchat Statistics That Prove Its Power
5 statistics from Edison Research and their Infinite Dial study that prove that Snapchat is the 2nd most powerful social platform in the US.
The 5 Key 2016 Podcast Statistics
Podcasting consumption is on the rise again, according to Edison Research. The 5 key podcast statistics you need to know, from Jay Baer
New Research Shows How Fast Companies Have to Be in Social Media
How fast do customers want you to be in social media when responding to complaints? New research provides the answer.
The State of Hate and Why You Should Embrace Complaints
Answering complaints increases customer advocacy, while ignoring complainst decreases it says Jay Baer, according to new research on the science of complaints.
How to Hug Your Haters
Who needs praise and positive reviews? I’ll take a hater any day. Every customer complaint gives your business an opportunity, and the rising trend of haters on social media may uncover more opportunities than you’d think. I recently partnered with Edison Research to survey more than 2,000 Americans to determine why and how people complain about […]
The 15 Steps to Make a Great Podcast
How to produce a winning marketing podcast in 15 specific, actionable steps from Jay Baer and Convince and Convert. Includes a downloadable presentation.
New Social Media Research Uncovers the Big Problem for Businesses
What you want social media to do for your business, and what consumers want from companies in social are far different, shows this new social media research.